News podcasts engage younger audiences and reshape how we discover, consume and share news. With a deep trust between hosts and listeners, they are an invaluable source of information and can elevate the voices of people often overlooked by mainstream media. As a result, many of the world’s largest news brands have embraced this format in recent years.
With a wide variety of formats, styles and topics, News podcasts offer a rich mix of perspectives on the most important stories of our time. From unbiased and centrist perspectives to more specialized political insights, there’s something for everyone.
A popular conservative talk-radio show that dives into American politics and culture, The Glenn Beck Program offers passionate discussions and interviews with leading figures to deliver an entertaining take on the week’s top news stories. The podcast also explores niche topics that would be ignored by the mainstream media, attracting a loyal and engaged audience.
Pod Genie takes the work out of finding your daily news, curating your day’s top stories into compact podcasts that are perfectly tailored to your ears. This allows you to stay informed without getting overwhelmed, and start your day knowing you’re up first with the news that matters to you.
Among people who get their news on social media, about a quarter say they expect it to be largely inaccurate. Meanwhile, a significant majority of podcast listeners report that they think the news they hear on podcasts is mostly accurate. This higher level of accuracy helps news podcasts build trust with their audiences, and may help them better sustain themselves as an integral part of the news ecosystem.